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HOBIE SURF SHOP

Hobie Alter opened his first surf shop in 1954.

with it, he ORIGINATED the ENDURING

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to Make waves in surf culture today.

YOUNG ONES

STUDENT AWARDS ADC SHORTLIST

Hobie - Make Waves

OUT OF HOME

Morgan MacLachlan - Hobie
Morgan MacLachlan - Hobie
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Morgan MacLachlan - Hobie
Morgan MacLachlan - Hobie
Morgan MacLachlan - Hobie
Morgan MacLachlan - Hobie
Morgan MacLachlan - Hobie
Morgan MacLachlan - Hobie

BRAND PARTNERSHIP

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PRODUCT INNOVATION

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CW: my righteous brah ANtHony vacante

just as hobie revolutionized wave-surfing technology, it only makes sense he would do the same for web-surfing, too.

WHY MAKE WAVES ANYWHERE IF YOU CAN'T SURF THEM EVERYWHERE?

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