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REESE'S PUFFS
ANGEL REESE'S

PUFFS

Like chocolate and peanut butter, Angel Reese is a dual-threat.

​On the court: A beast. Off the court: A fashion icon.

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Featured in AdAge, StupidDope, Bleacher Report, TrendHunter, Bossip, Sporting News, & Business Wire

COLLAB LAUNCH | To announce the partnership, we worked with Angel to design her very own cereal box, tipping off the collab on social.

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THE PUFFLE BAG DROP | Partnering with designer Kid Super, we gave the classic sports duffle some cereal drip - creating a bag that lives at the intersection of breakfast, basketball, and fashion.

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AGENCY: ANOMALY                   CD: WILL LINDBERG + DAN BERENSON                   AD: MORGAN MACLACHLAN                  CW: ELI REECE

THIS WAY

THAT WAY

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